Key takeaways
Marketing in the cannabis industry is no easy feat. There are antiquated stigmas to deal with, complicated rules, federal laws and regulations to finagle, and a little something called a federal ban crushing all hope of traditional marketing methods for the foreseeable future.
Cannabis marketing is still a necessary part of running a cannabis business, though, especially in the increasingly competitive and ever-changing market. "Cannabis sales reached $25 billion in 2021, and so many states have moved forward with legalization that 44% of Americans now have access to legal, recreational cannabis products."
Luckily, the industry is full of innovative cannapreneurs who are dedicated to successful (and completely legal) marketing and awareness strategies based on adding value, educating, and building relationships with their peers and cannabis customers. What’s more, these brands and marketers are sharing the wealth and publishing best practices, trends, and industry news for you.
We’re happy to share a curated list of the best cannabis marketing blogs and newsletters, selected from thousands currently doing their thing on the internet. These brands work tirelessly to educate, encourage, and embolden their readers with well-researched and high-quality information.
Here are the top 13 cannabis blogs and newsletters to read right now:
CBE has been around since 2014 and specifically targets cannabis business owners. It delivers content covering cannabis news, policy, and regulations, along with tips that owners, partners, CEOs, presidents, and executives can use to help maximize their profitability.
Looking for cannabis market-related financial news that impacts how you interact with customers? The Green Market Report provides two newsletters, the Daily Hit and the Weekly Stash. These newsletters help investors and business owners stay on top of cannabis finance headlines.
MRR is a daily trade publication written by industry experts who have experience in owning cannabis dispensaries and managing retail stores. The information MRR shares, like cannabis news and business tips, is geared toward retailers.
Cannin Investment Group helps clients with publicly traded cannabis, hemp, and psychedelic stocks. Their investment blog provides updates about the most recent trends, innovations, legalizations, and expansions within the cannabis industry, as well as the latest investment information.
Thought leaders share up-to-date industry intelligence, current cannabis market trends, and consumer insights in the BDSA Blog, which was formerly BDS Analytics. BDSA puts out a lot of cannabis industry research and provides information about where the market is going.
"Ganjapreneur is a news publisher focusing on educating cannabis professionals and supporters." It sends out a daily newsletter covering the latest news, tips, and opinions so followers can stay on top of what’s coming next. Subscribers can also customize interest categories they want to hear about most.
Cannabis-focused tech company IndicaOnline offers a flexible POS system to business owners. Its blog explores a range of topics relating to the marijuana industry and the impact that technology is having on cannabis retailers around the United States and Canada.
Green Rush Packaging handles (you guessed it) packaging for marijuana and cannabis edibles. The company puts out an expert blog where you can learn more about how the cannabis industry runs, as well as dig into flower packaging, concentrate packaging, edible barrier bag packaging, and more.
This source provides client-focused research designed to help businesses understand the marijuana market. "Consumer Research Around Cannabis is focused on local consumer data so brands can better understand how cannabis customers behave."
Sprout, which was recently acquired by tech company WeedMaps, is a CRM and marketing platform focused on helping dispensaries and cannabis businesses with customer engagement. The company’s blog offers tips and tricks for cannabis entrepreneurs and brands looking to use technology to boost success.
If you work in the cannabis industry, the Green Paper is the newsletter for you. It’s written three times a week by Kaitlin Domangue, who formerly worked in the industry and shares her analysis of the latest news, tips, and insights.
When you’re looking for quick cannabis news from around the web, CNW aggregates it all in one place while enhancing press releases. CNW offers CannabisNewsBreaks for fast and easy updates, and the brand also works with cannabis companies to help them get their news out there.
This digital content and distribution company shares information on new cannabis products, educational topics, and current news and events. Green Screens helps readers understand how to create and run a cannabis business and other tips specific to the industry.
Want even more in cannabis news and marketing best practices? Then add ContentBacon’s Bacon Bits to your list of blog subscriptions. We publish a range of inbound marketing content to help business owners and entrepreneurs market their brands and get more customers. One of our focuses is the cannabis industry, so we stay updated on the latest.
If you need help with content for your cannabis brand, we can help with that. Check out our sizzling content subscriptions to learn all that our team of experts can do for your online reputation and lead-generation strategies.