Did you know your product descriptions can be part of your marketing strategy? Here’s how to write descriptions that motivate your audience. Key takeaways:
How to Build a Content Strategy for Your Shopping Site
Incorporating content marketing into your eCommerce business is a free way to generate leads and encourage conversions. Here are tips for creating your..
The perfect sales letter connects with people and inspires them to buy a product or service. But where do you start? Check out these six ways to do it right. ..
Both paid and organic traffic can help your business attract leads. But putting a greater focus on organic will help you establish credibility and trust to..
How your company responds during a negative situation says a lot about it. Here’s how to handle marketing in times of crisis. Key takeaways: How to Respond in..
The State of the Cannabis Industry on Social Media
What can you say about your cannabis brand or product? Social media is a perfect environment for educational conversations. Keep shareable information focused..
How to Get Your Social Media Calendar Off the Ground
Put out a fire or brainstorm? A social media calendar moves you out of the reactive mode. There’s nothing wrong with living in the moment. Sometimes it..
Influencer marketing can improve brand recall, but it can be difficult to measure results Before you even ask if influencer marketing will work for your..